| The Taste Tomato Program by Zeraim Gedera, one of the world’s leading seed companies, is a special development of new tomato segments that are characterized by a unique sweet taste. These segments, developed by Dr. Moshe Bar (VP R&D) and a dedicated team of in-house breeders, together with Dr. Arthur Schaffer (Head dept. of Veg. Research) of the Volcani Center, Israel’s world famous Agricultural Research Institute, adapt well to environmental factors, produce firm tomatoes with a good sugar/acid ratio, have high TSS, long shelf-life and above all, incomparable taste. This new and remarkable program began as an answer to tremendous market demands to the “good old days taste” of tomatoes and represents the company’s vision of contribution to the health, nutrition quality and joy of its consumers. Please visit Zeraim Gedera’s booth at Fruit Logistica: Hall 5.2, Stand C-11, Passage C. |